Reputation ManagementDo you know what people are saying about your business online?
Have you read the most recent reviews and are you monitoring how your company, products, and services are being described on social media?
If not, your online reputation could be in jeopardy and you don’t even know it. Having a negative brand image on the internet today can seriously do some damage to your bottom line.
Why? It’s because most consumers today go online to read reviews before choosing companies to do business with. As a matter of fact, studies show that 79% of consumers trust online reviews as much as personal recommendations.
What is Online Reputation Management?
Reputation management is a form of marketing that monitors, maintains and modifies the way a company’s brand is perceived online.
It involves monitoring what people are saying about your business, responding in a positive manner, encouraging positive reviews/testimonials, and publishing positive content across the web.
But it is not a set-it-and-forget-it type of deal. It takes ongoing assessment and management to ensure you build an overall positive brand image that makes consumers feel at ease when it comes to doing business with you.
Why Online Reputation Management?
If your potential customers are getting a negative vibe about your brand when researching your company online, you can almost guarantee this is negatively impacting your ability to generate new business.
- 73% of consumers say positive reviews make them trust a business more
- 90% of consumers say online reviews impact their buying decisions
- 80% of consumers have changed their minds about a business based on negative reviews
With an in-depth reputation management plan, you can:
- Have peace of mind that your business shines in a positive light to potential customers
- Be pro-active by building a strong brand image before anything negative surfaces
- Clean up a negative online reputation and reverse the profit-draining impacts
What We Do
Most business owners don’t have time to continually monitor social media sites, search engines and other web sources to see what customers are saying about them. That’s where we come in.
Our expert Reputation Management professionals have the knowledge, skills and tools to make sure your company’s image is stellar; making it the first choice amongst consumers looking to purchase your type of product or service.
We provide a variety of reputation marketing services, including:
- Online Reputation Assessment
- Reputation Building
- Brand Recovery & Crisis Management
- Search Engine Monitoring
- Review Site Monitoring & Management
- Social Media Management
- Content Marketing
Ready to Get Started?
There’s a lot riding on what people are saying about your business online.
Even one negative review or social media post about your business has the ability to cause some major damage.
We address negative issues head-on, dealing with them immediately to minimize the impact they have on your ability to attract new online leads.
Reputation management is too important to leave to chance. Instead, you should leave it up to our highly-skilled Reputation Management team who will work closely with you to create the best strategy for your business.